Wednesday, 4 November 2009

Guinness reveal latest Ad - Bring the world to Life



Now Guinness are well known for their advertising, from those iconic posters to the latest TV adverts - they clearly know the value of a good campaign. This advert 'Bring the world to life' is the latest example of this, I don't think the pace has dropped at all!

The director of this ad, Johnny Green, has been quoted saying: “The locations were so remote and extreme that it took days to even get to the site. From high altitudes to underwater shoots, freezing temperatures of -30C combined with the burning glare of the sun off of the snow, every element brought its own unique challenge.”


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