Stella Artois competition - Are You Smooth Enough To Play The Role of Jacques D'Azur?

Stella Artois are continuing their campaign, originally to find a replacement for Jacques D-Azur, now the campaign is to find a likely fellow, man enough to play the role of Jacques D-Azur that will premiere at the 2011 Cannes Film Festival.

So you think you've got what it takes to play the role of Monsieur D'Azur?

In addition to playing the leading role in the film, the lucky winner will also attend the prestigious Cannes Film Festival where the movie will premiere, and will receive movie star treatment throughout their trip.

The new competition is currently open for entries, to enter please visit www.stellaartois.com to film your very own audition tape. On the Stella Artois website you can film your audition tape by following the steps using a webcam. The footage will then be automatically edited together to create the perfect casting film to share with your friends.

On April 1st, all submitted casting tapes will be put before our panel of distinguished judges who will select a short list of 200 Jacques’ hopefuls, to be announced on April 5, 2011. The star of the film will be chosen from this short list.

Stella Artois have found the heir to Jacques d'Azur's ticket at Cannes

Well this is the culmination of the worldwide search by Stella Artois for the true heir to legendary film producer Jacques d'Azur. Looks like the lucky winner had a swell time too! See the initial campaign video here for the search for Jacques d'Azur's heir.

RIP Jacques d'Azur, it's what he would've wanted.

Jacques d'Azur, King of Cannes, remembered by Stella Artois

Stella Artois are respectfully remembering Jacques d'Azur with a rather nice advertising campaign. But who is this mysterious man, Jacques d'Azur?

Jacques d'Azur is missing
- Presumed dead!

Last seen while holidaying in the South Pacific on his private yacht the “Bridgette et Anna”. He was (hopefully is) a man of many talents, particularly skilled on the backgammon board so I hear. His talents knew no end; he was a waterskiing pioneer, tennis player, film producer, director and marvelous actor all of which earned him the title ‘King of Cannes’.

Add your name to the will
The competition, run by Stella Artois, is to 'inherit' his place at the Cannes Film Festival 2010. All you have to do to enter is visit the Stella Artois website and register your details (It's worth it just to see their amazing typewriter at work - really cool!).

The sweep stake competition ends at 9pm on the 25th April (2010). Good luck!